The Selling Society, a sales institute for women

The 90-day program

Ninety days of doing the work

Two live, 45-minute trainings each week. 24 private sessions and 18 hours of development, planned around the way you actually sell.

Why the 90-day program

Women aren’t lacking ambition. They’re looking for development.

Too many sellers are expected to improve without enough practice, feedback, or mentorship.

52%

of sellers say traditional courses and guides do not give them the skills they need.

Source: Salesforce, 2025 survey
47%

of younger sales reps say they do not get enough opportunities to role play before customer calls.

Source: Salesforce, 2025 survey
46%

rarely receive feedback on their sales conversations.

Source: Salesforce, 2025 survey
Nearly 1 in 2

women in revenue roles say inadequate mentorship is a challenge.

Source: Women in Revenue, 2025 survey
58%

of women in B2B sales would consider a similar role if it offered faster advancement.

Source: Institute for Excellence in Sales, 2026
69%

of women in revenue say they do not have a mentor.

Source: Women in Revenue, 2025 survey
Core philosophy

Training should fit the person

No two members get the same 90 days. A plan that sharpens one seller wastes another one’s time, so yours is built rather than issued.

It is rewritten as you go. What you work on in week 9 is decided by what happened in the 8 weeks before it.

The 12-week flow

Start close to your real day to day

The first 2 weeks set the direction. The rest of the plan expands from what will make the biggest difference in your work.

  1. Weeks 1–2

    Understand Her

    Sales DNA, goals, your current selling environment, how you actually sell, and immediate opportunity areas.

  2. Weeks 3–5

    Improve Her Day to Day

    Begin with the skills and situations closest to what you are doing right now.

  3. Weeks 6–9

    Expand Her Sales Skill Set

    Build broader capabilities beyond your immediate pain points.

  4. Weeks 10–11

    Stretch + Apply

    Pressure-test harder role plays, real scenarios, higher-stakes practice, and next-level skills.

  5. Week 12

    Measure + Move Forward

    Reassess your progress, review what changed, and create your next 90-day development roadmap.

Inside the program

Less watching. More working it through.

24 private sessions across 90 days, with live practice running through the full program.

01

A curriculum picked for you

Topics chosen for your goals, not a fixed syllabus.

02

Live role-play

Openers, objections, and asks, rehearsed in scenarios pulled from your pipeline.

03

24 sessions with Hannah

2 private working sessions every week, focused on your deals and your delivery.

04

Practice between sessions

Small, useful assignments that bring the work into your real week.

05

Straight feedback

What worked, what to change, and one thing to practise this week.

06

Progress check-ins

Look at the numbers and the calls together, then set the next goal.

Founding membership

What a seat costs

Everything above is what the 90 days look like. A founding membership is the way into them.

Your seat

$39 / month
  • One of 3 founding seats
  • Personal access to Hannah
  • Coaching plus between-session practice
  • $39 a month, held for as long as you stay
  • Later seats will cost more
After your program

Where this is going

The Society grows as its founding members do. Read the plan and the part you would play in it.

See the vision →
The Selling Society, a sales institute for women

Start your 90 days

24 sessions across 90 days, at a founding price of $39 per month.

Apply for a founding seat